Lisa LarterProfile Photo

Lisa Larter

Business Strategist, Digital Marketing Expert, Author and Speaker

Lisa Larter is a Business Strategist, Digital Marketing Expert, Author and Speaker. Her business, the Lisa Larter Group helps its clients to formulate marketing strategies that support their business goals and objectives for increasing their visibility, leads and sales customer acquisition. Lisa provides consulting and advisory services as well as a full suite of implementation services that include: social media and content management, book marketing campaigns, and website design.

Lisa’s background is in the wireless industry where prior to starting her own business she helped one of Canada’s largest telecommunication companies build out their retail distribution channel, supporting a field team of over 1000 people and 100M in retail sales. She left that role in 2006 and opened her own retail bricks and mortar business which she sold in 2012.

She has successfully built two businesses that do in excess of 7 figures and has helped many of her clients reach the 7-figure mark, attract 7-figure clients, and sell their own companies. Lisa is a self-taught high school dropout who runs a business book club called Thought Readers which was inspired to help others learn more so they can earn more. She is also the author of two books, Pilot to Profit and Masterful Marketing, co-written by Alan Weiss.

Healthcare Cost Management Best Practices | E. 61

Jan. 25, 2023

Discover six ‘’better than best’’ practices in cost savings for hospitals.

Guest: Lisa Larter

Innovative Cost Savings Ideas For Hospitals In 2023| E. 60

Jan. 12, 2023

Seven key ways to save money in the next 12 months.

Guest: Lisa Larter

2022 Healthcare Cost Savings Year In Review | E. 59

Jan. 11, 2023

Lisa Miller shares her experience of successful hospital cost savings projects from the past 12 months and looks ahead to 2023.

Guest: Lisa Larter

3 Trends Disrupting Healthcare Right Now | E. 42

April 15, 2022

How the tech industry is disrupting healthcare by seizing a trillion dollar opportunity and bringing the pharmacy to the patient’s doorstep.

Guest: Lisa Larter

Zero-Based Budgeting With Lisa Larter | E. 41

April 8, 2022

Why making the mindset shift to zero-based budgeting can lead to substantial cost savings for your hospital.

Guest: Lisa Larter

2022 Healthcare Predictions | E.29

Jan. 13, 2022

Why innovation and collaboration will be critical to success in 2022.

Guest: Lisa Larter

Trends in Healthcare | E.28

Dec. 23, 2021

Discover the technology that gives every healthcare executive access to their line item details.

Guest: Lisa Larter

Why Your Hospital Needs a Podcast | E.27

Dec. 16, 2021

Discover the benefits of your hospital launching a podcast.

Guest: Lisa Larter

Healthcare Analytics | E.24

Nov. 25, 2021

The value of analytics and knowing your numbers so you can make smart, strategic decisions for your hospital or healthcare system.

Guest: Lisa Larter

High Performance Project Management | E.23

Nov. 18, 2021

The importance of project management and its influence on pushing ahead key strategic initiatives.

Out Negotiate Your Vendors | E.22

Nov. 11, 2021

How to out negotiate your vendors and the value and impact it can have on your financials.

Why Engage a Healthcare Consulting Firm? | E.21

Nov. 4, 2021

Discover the competitive advantage of working with a boutique healthcare consulting firm, versus a big brand.

Planning Your 2022 Cost Savings Pipeline of Opportunities | E.20

Oct. 28, 2021

Inflation is here and it's going to get worse. As we go into 2022 and 2023, cost focus, expense focus has to be a number one priority.

Cost Aware for Patient Care | E.19

Oct. 26, 2021

How showing your team the big vision while giving them an understanding of the marketplace can help them to see more cost saving opportunities.

Guest: Lisa Larter

Maximizing Margin Improvements in Healthcare | E.17

Oct. 14, 2021

Why competing priorities and unexpected urgent issues like Covid get in the way of margin improvement initiatives.

Guest: Lisa Larter

The Engaged Healthcare Organization for Cost Savings | E.16

Oct. 7, 2021

A conversation about creating an engaged healthcare organization with a culture that is cost conscious, why it is important, and how to get started.

Guest: Lisa Larter
Healthcare Business

Healthcare Marketing with Lisa Larter | E.2

Dec. 24, 2020

All things marketing related.

Guest: Lisa Larter